News Headlines from the past IV

 

31. New Study Of Obesity Looks For Larger Test Group

32. Astronaut Takes Blame For Gas In Spacecraft

33. Kids Make Nutritious Snacks

34. Chef Throws His Heart In Helping Feed Needy

35. Arson Suspect Held In Massachusetts Fire

36. Ban On Soliciting Dead In Trotwood

37. Local High School Dropout Cuts In Half

38. New Vaccine May Contain Rabies

39. Hospitals Are Sued By 7 Foot Doctors

News Headlines from the past III

21. Killer Sentenced To Die For Second Time In 10 Years

22. Never Withhold Herpes Infection From Loved One

23. War Dims Hope For Peace

24. If Strike Isn’t Settled Quickly, It May Last A While

25. Cold Wave Linked To Temperatures

26. Deer Kill 17,000

27. Enfields Couple Slain, Police Suspect Homicide

28. Red Tape Holds Up New Bridge

29. Typhoon Rips Through Cemetery; Hundreds Dead

30. Man Struck By Lightening Faces Battery Charge

News Headlines from the past II

11. Lung Cancer In Women Mushrooms

12. Eye Drops Off Shelf

13. Teachers Strike Idle Kids

14. Clinton Wins On Budget, But More Lies Ahead

15. Enraged Cow Injures Farmer With Ax

16. Plane Too Close To Ground, Crash Probe Told

17. Miners Refuse To Work After Death

18. Juvenile Court To Try Shooting Defendant

19. Stolen Painting Found By Tree

20. Two Sisters Reunited After 18 Years In Checkout Counter

“Motivational products don’t work. But Demotivators products don’t work even better

Motivation:  Psychologists tell us that it can only come from within. Common sense tells us it can’t be manufactured. So how is it that a multi-billion dollar industry thrives through the sale of “motivational” products and services? Because in our shallow times, people desperately want to believe there are simple solutions to even the most complex of problems. And when desperation has disposable income, market opportunities abound.

I believe it’s time people face the truth- that any kind of motivation you can buy isn’t worth owning, and in the end will produce even great demoralization. Given that inevitable fact, we’d like to invite you to skip the delusions that motivational products induce and head straight for the disappointment that follows! Our legendary Demotivators products are peerless in The Art of Demotivation. They will leave you feeling just as depressed and uninspired as even the most insipid motivational poster might, without first subjecting you to the indignity of misplaced hope! Enjoy! (As if that’s even possible…)

News Headlines from the past

1. Include Your Children When Baking Cookies

2. Something Went Wrong In Jet Crash, Expert Says

3. Police Begin Campaign To Run Down Jaywalkers

4. Safety Experts Say School Bus Passengers Should Be Belted

5. Drunk Gets Nine Months In Violin Case

6. Survivor Of Siamese Twins Joins Parents

7. Iraqi Head Seeks Arms

8. Prostitutes Appeal To Pope

9. Panda Mating Fails; Veterinarian Takes Over

10. British Left Waffles On Falkland Islands

Top 10 Steps for Creating a Holiday Marketing Campaign That Shines

The sun is shining, and many of us are still wearing shorts and enjoying
summer’s last rays, which means the holidays are still a long way off,
right? Not exactly. Even though thoughts of sugarplums, eggnog, and hot
cocoa may seem like they’re months away, the time for planning your holiday
campaign is now. Fortunately, as you’ve told us on our Facebook
poll, many of you are now starting your holiday campaign planning.

Here are our top 10 tips for kicking your holiday campaign into high gear.
(If it helps, try tackling some of these while relaxing by the lake.)

1. 
   Decide on your goals –
   It may sound very basic, but thinking about what you want to achieve
   with your holiday campaign is critical to creating the right strategy.
   As you think about your business right now, what is most important? It
   could be to increase your customer base, profit, or revenue. Keep in
   mind that it’s unlikely you will be able to do all of these things, so
   pick one or two.
2. 
   Develop your budget –
   Your budget will help you decide what channels you can afford to use.
   Email marketing and social media marketing are two channels that don’t
   cost much and usually have very high return on investment, so consider
   making them a major part of your plan.
3. 
   Look back at last year –
   In looking at what you did (or did not do) last year, what worked and
   what didn’t? Think about how you can improve upon what you did last
   year, and don’t be afraid to recycle something that worked particularly
   well. You can always spin your recycled offer as “back by popular
   demand.”
4. 
   Get familiar with key dates –
   You may have the big holidays covered, but there are many other key
   dates to keep in mind. Are there any quirky holidays you can use to
   stand out from the crowd? What are the can’t-miss dates for your
   business?
5. 
   Choose what you want to offer –
   As a small business, it can be difficult to stand out from the big-box
   retailers during this season, so make sure you include more than just a
   discount on your product. Get creative with your offers, and wrap them
   up in a personal way that only your small business can. If you’re at a
   loss for new ideas, don’t be afraid to ask your customers. Pose a
   question on Facebook or Twitter, such as, “What offer would you most
   like to see from us this holiday season?” Give your customers a few
   options to choose from (along with a write-in option), and be prepared
   to use the best idea.
6. 
   Use an integrated approach –
   Think about how your channels work together and which channels reach
   your target customer. If email marketing is your primary marketing
   vehicle, think about how you can extend your message using social media
   and vice versa.
7. 
   Create a messaging schedule –
   Now that you have come up with some ideas for offers and have circled
   key dates on your calendar, you will want to come up with a schedule for
   promoting those offers. How long do you want your offers to last? When
   do you want to start promoting them? When will you use email, and when
   will you use social media?
8. 
   Grow your list – The
   holiday season presents great opportunities for reaching new customers,
   so use this time to grow your email list and social media following. If
   you are a retailer, ask people to sign up for emails during checkout.
   Online, make sure you have email sign-up forms on both your website and
   social media pages. Consider offering an extra incentive for signing up
   for your email list.
9. 
   Keep the conversation going –
   Use social media to keep your customers engaged with you throughout the
   season. Start a conversation by asking questions related to your
   business. Run a sweepstakes for following/liking you, or consider making
   a donation to charity if you get a certain number of likes.
10. 
    Don’t forget events –
    If you host holiday events, use email to invite your customers to
    attend, and use social media to talk about the events both during and
    after. Consider having an event to get people excited about your
    business, such as an exclusive presale shopping hour for your email
    subscribers. If your business is online only, create a coupon for a
    first look at your sale selection before the general public gains
    access.

Follow these steps now, and you’ll be able to welcome fall with peace of
mind, knowing you have a fantastic holiday campaign all planned out and
ready to shine.